Toilet brush heiress Lou Hay marries property developer Jake O’Neil in Sydney

Two of Australia’s wealthiest families came together on Thursday for the wedding of toilet brush heiress Lou Hay and property developer Jake O’Neil.

The couple tied the knot in a secret ceremony at the heritage-listed Carthona mansion in Darling Point, Sydney, surrounded by their close family and friends.

Lou, who is the daughter of the late Donald Hay, who founded cleaning products manufacturer Hayco in 1983 and built it into a major international company, stunned in a tulle wedding dress as she exchanged vows with the second-eldest son of millionaire superyacht broker and Rose Bay marina owner Denis O’Neil.

Inside the society wedding of the year: Heiress Lou Hay married property developer Jake O’Neil in a secret ceremony at a heritage-listed Sydney mansion on Thursday

Her wedding gown featured a strapless design, an embellished jewel bodice, a flowing train and romantic sheer sleeves. 

The socialite wore her long dark hair loosely over her shoulders, and her makeup consisted of lashings of mascara and soft pink lipstick.

Jake, meanwhile, looked dapper in a classic black suit and bow tie. 

Blushing bride! Lou got ready at Sydney’s Crown hotel with her friends and ‘bride tribe’ ahead of her lavish nuptials

Lou, who has already changed her surname on her social media accounts to O’Neil, shared a series of stunning images from their big day on Instagram on Friday. 

She simply captioned them with their wedding date, writing: ‘07.04.22’.

Jake’s sister Poppy O’Neil Tzaneros shared a sweet tribute to the bride and groom on their wedding day, writing: ‘Mr and Mrs O’Neil! Couldn’t be more proud and happy for my brother, marrying the girl of his dreams!’ 

Lou revealed that despite getting married on Thursday, she and her new husband will also be celebrating with their extended family and friends on Saturday. 

She kept her thousands of followers up-to-date ahead of her nuptials, showing off her jewel-encrusted Jimmy Choo heels and Manolo Blahnik on her Instagram stories as she got ready at Sydney’s Crown. 

She also showed off her gorgeous diamond earrings and bracelet that fit the ‘something borrowed and something blue’ category. 

All in the details: She kept her thousands of followers up-to-date ahead of her nuptials, showing off her jewel-encrusted Jimmy Choo heels and Manolo Blahnik on her Instagram stories as she got ready at Sydney’s Crown

‘I can’t believe we are getting married today! Can’t wait to celebrate with more of our friends and family on Saturday,’ Lou wrote to her 33,000 followers.  

For the intimate ceremony, Lou is believed to have had her sister Simmie Hay, sister-in-law-to-be Poppy O’Neil Tzaneros, Deborah Symond O’Neil, Alyce Tran, Hermione Underwood and India Banks as her bridesmaids.