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Hailey Bieber has showed off her very toned tummy in a new campaign for the sports brand Fila which she curated for a Nineties feel.
The 26-year-old supermodel looked sensational with a very toned tummy and sculpted arms as she posed in a white bra top with low-on-the-hips slacks. ‘It is a true reflection of my personal style,’ she said in a press release shared on Tuesday.
This comes after she posed with her husband Justin Bieber‘s ex Selena Gomez while the Academy Museum’s second annual gala at the Academy Museum of Motion Pictures on Saturday evening.
New look: Hailey Bieber has showed off her very toned tummy in a new campaign for the sports brand Fila which she curated for a Nineties feel. The 26-year-old supermodel looked sensational with a very toned tummy and sculpted arms as she posed in a white bra top with low-on-the-hips slacks
Tummy time: ‘It is a true reflection of my personal style,’ she said in a press release shared on Tuesday
Bieber is fronting the brand’s new global campaign. The campaign was photographed by Renell Medrano and styled by Hailey and Dani Michelle.
Hailey is featured in a range of archival FILA pieces and staple styles, including a crewneck sweatshirt, sweater vest, oversized utility pants, and a puffer jacket, accessorizing with bucket hats and FILA footwear.
The photos capture the spirit of the 90s, a press release said.
Her view: It is Hailey’s homage to the era that defines her fashion choices. ‘My style is ever-evolving and FILA’s designs are timeless and the perfect complement to my everyday wardrobe,’ said Hailey
It is Hailey’s homage to the era that defines her fashion choices.
‘My style is ever-evolving and FILA’s designs are timeless and the perfect complement to my everyday wardrobe,’ said Hailey.
‘I’m grateful for the opportunity to work closely with the brand to pull these iconic pieces and present them in a way that feels like a true reflection of my personal style.’
So her: ‘I’m grateful for the opportunity to work closely with the brand to pull these iconic pieces and present them in a way that feels like a true reflection of my personal style’
‘Working hand in hand with the brand, she brings her own point of view to FILA classics, with an interpretation that is modern and effortless. The video footage also leans into the time, as Hailey playfully interacts with the camera through bold and expressive poses, further tapping into the culture and fashion of the decade,’ the release also said.
‘Hailey has an enviable and often imitated street style, and she has quickly emerged as a fashion icon for this generation,’ says Gene Yoon, Global Chairman at FILA.
‘As a brand, we have always celebrated individuality and a willingness to take chances in design. Hailey is fearless with her fashion choices, with a versatility, authenticity and originality in the expression of her style. FILA has organically become part of Hailey’s closet and it was a natural fit to work together on this new campaign.’
Hails: ‘Working hand in hand with the brand, she brings her own point of view to FILA classics, with an interpretation that is modern and effortless. The video footage also leans into the time, as Hailey playfully interacts with the camera through bold and expressive poses, further tapping into the culture and fashion of the decade,’ the release also said
The caption for her new Instagram photos read, ‘Fall 2022 with @filausa @filaglobal #filapartner shot by angel @renellaice.’
And her sassy Fila video was captioned, ‘Hailey meets FILA with always iconic, effortless style.’
Fila was founded by Ettore and Giansevero Fila in 1911 in Coggiola, near Biella, Piedmont, Italy and established in 1923.
Now the company is mostly owned by South Korean businessman Gene Yoon who serves as the company’s chairman.
It originally made clothing for the people of the Italian Alps but in the 1970s it moved into sportswear when tennis player Björn Borg started modeling the brand on the court.
Sassy style: The caption for her new Instagram photos read, ‘Fall 2022 with @filausa @filaglobal #filapartner shot by angel @renellaice.’ And her sassy Fila video was captioned, ‘Hailey meets FILA with always iconic, effortless style’
Just two weeks after the publicly denied stealing her husband Justin Bieber from Gomez, 30, the duo looked friendlier than ever as they smiled with their faces close together during the star-studded event.
As the Vogue cover girl sat straight in her chair with one hand by her side and the other on her thigh, the Lose You to Love Me hitmaker had one of her arms gently wrapped around Hailey’s leg as she kneeled by her side.
Other snaps showed them standing up and hugging as Hailey held a cocktail and Gomez made it clear she holds no resentment toward her ex-boyfriend’s wife by warmly embracing her.
She has a good Fila-ing about this: Here she was more covered up in a sweatshirt
Both women, have been pitted against one another for years, looked cheerful as they chatted and shut down any speculation of drama between them.
Their decision to be photographed together was reportedly to show the public ‘there’s no beef or bad feelings’ anymore, a source told ET.
‘Selena and Hailey were both super chill together at the Academy Museum Gala. They’ve both moved on and are happy in their own lives,’ the insider revealed. ‘They wanted to show the world that there’s no beef or bad feelings between them anymore.’
As for Justin, who did not attend the gala, he is said to be ‘very happy with the fact that they can all move on and that it can be peaceful between everyone.’
Taking a pose to its heights: She crossed her arms as she stared down into the camera
The duo’s sighting together comes after Hailey set the record straight about the timeline of her and Justin’s relationship after years of fan-driven speculation that she ‘stole’ him from Gomez.
During her appearance on the Call Her Daddy podcast last month, the Rhode founder insisted to host Alexis Cooper that Justin, 28, had not cheated on Gomez with her.
‘No, not once,’ she stated, adding that she and Justin began ‘hooking up’ after he’d already split from his former on/off girlfriend in early 2018.
‘When him and I started hooking up, or anything of that sort, he was not in any relationship, It’s not my character to mess with someone’s relationship, I was raised better than that,’ Hailey stressed.
Justin and Hailey, who’d had a previous fling in 2016, rekindled their flame in mid-2018. They were engaged by July – two months after his breakup with Selena – and tied the knot two months later.
‘I understand how it looks from the outside, but that was a situation where I know for a fact that it was the right thing for [Justin and Selena] to close that door, but of course, there’s a very long history there and I respect that a lot.
‘I don’t want to talk on either one of their behalf’s,’ she explained.
Meanwhile Selena seemed to reference the events in her 2020 hit song, Lose You to Love Me, with the lyrics, ‘In two months you replaced us like it was easy.’
Moving forward: Selena Gomez and Bieber sent the internet into overdrive by posing for a photo together at the Academy Museum’s second annual gala at the Academy Museum of Motion Pictures on Saturday evening
Being that Justin and Selena dated on/off for nearly a decade, fans of both artists felt emotionally invested in their highly-publicized ‘Jelena’ romance.
So, when they called it quits and he moved on with Hailey, she became the main target of online backlash and fan conspiracies.
‘A lot of the hate comes from like ‘oh you stole him’ and the fact that he wished he ended up with someone else. And that’s fine, you can wish that all you want, but it’s not the case.’
‘There’s a certain numbness that you get,’ she said of coming across hate comments and posts from ‘Jelena’ devotees.
‘It still happens to this day, if I was to go live right now, it would still be happening. You reach a point where you have to ignore it,’ she told Cooper.
‘If we have moved on, why can’t you?’
Honest: The duo’s sighting together comes after Hailey set the record straight about the timeline of her and Justin Bieber’s relationship after years of fan-driven speculation that she ‘stole’ him from Gomez
Earlier in the day, a snippet from Hailey’s Call Her Daddy interview was teased online which touched on rumors that there was some crossover between her and Selena.
‘This is so crazy I’ve literally never talked about this ever,’ the model responded after Cooper remarked on how the public was ‘obsessed’ with the relationship between Justin and Selena.
Then Cooper asked outright, ‘Were you ever with Justin romantically at the same time as [Selena]?’
Bieber said she did want to finally address the claims about her stealing Justin from Selena. ‘It’s about people knowing the truth. Because there’s a truth,’ Hailey explained, but the ‘truth’ was not revealed on the clip.
Selena and Justin began dating in 2010.
The former Disney star was about 18 at the time, Justin, about 16.
The couple’s first big break happened in 2012 and was followed by a series of makeups and breakups until 2018.
Justin and Selena were last seen together in March of that year.
Didn’t happen: During her appearance on the Call Her Daddy podcast, the model insisted to host Alexis Cooper that Justin had not cheated on Gomez with her; Justin and Selena seen in 2012
‘When him and I started hooking up, or anything of that sort, he was not in any relationship, It’s not my character to mess with someone’s relationship, I was raised better than that,’ Hailey stressed; Justin and Hailey seen in 2020
The public first became aware of the Sorry singer’s relationship with Hailey in June and after a whirlwind courtship, the pair tied the knot in a September 2018 courthouse ceremony in New York.
Hailey and Justin walked down the aisle in a religious ceremony the following year.
Selena spoke about the nearly decade long relationship with the Love Yourself artist on NPR in January 2020 while promoting her album, Rare.
The Lose You to Love Me singer revealed the song helped her process her breakup with Justin, and in processing the work she realized the relationship was healthy.
‘It’s dangerous to stay in a victim mentality. And I’m not being disrespectful, I do feel I was a victim of a certain abuse….’
Justin exhibited some volatile behavior during his late teens, including arrests for drunk driving and vandalism. The Confident artist revealed he was addicted to drugs in the documentary series Justin Bieber: Seasons.
‘It was just an escape for me. I was just young, you know, like everybody in the industry and people in the world who experiment and do, you know, just normal growing up things,’ he recalled.
On the town: Bieber attended the 29th Annual ELLE Women In Hollywood Celebration on Monday in Los Angeles
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